Chivas Regal 12 Year Scotch Whisky

Chivas Regal 12-year-old is the entry level whisky from the house of Chivas Regal, one of the world’s most sought after ultra-premium blended Scotch whisky brands. The Chivas Regal 12 is also the market leader in the 12-years and above segment in the Asia-Pacific and the European market.

It has regularly been cited as one of the quintessential and robust blended Scotch whiskies in the world, and is considered to be a must have for whisky lovers who are impartial between single and blended malt whiskies. The Chivas Regal 12-year-old was referred to as ‘the blend for grownups’ by Paul Pacult in an article in the April 2002 edition of the Whisky Magazine.

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Chivas Regal 12 History

The Chivas Regal brand was formed in 1801 by the Chivas Brothers, James and John, who until the 1850s were involved with a grocery store that supplied provisions to the Royal Family of Britain itself.

Among one of their products was whisky, which the brothers found to be an exquisite and profitable business opportunity. In order to deliver a product that could embody the kind of luxury they intended to sell, Chivas Brothers began to mix and blend the aged whiskies at their disposal to create a blend that was just right.

Their first blended Scotch whisky was named the Royal Glen Dee in the 1890s, followed by another exclusive blend called the Royal Strathytan. Creating a truly legendary and luxurious whisky was at the heart of the Chivas Brothers’ plans, and thus, after much labor, love and meticulous experimentation, the Chivas Regal that we know and treasure today, was born.

The term ‘Regal’ was added to the Chivas brand name after the Chivas Brothers earned a Royal Warrant to supply goods to Queen Victoria herself.

The brand began exporting their product overseas, most notably, to the United States of America and quickly became one of the most popular brands in the country until Prohibition was enforced in the 1920s.

The Chivas Regal line of rare, and vintage blended Scotch whiskies contains as many as 9 different expressions ranging from the Chivas Regal 12-year-old to the Chivas Regal The Chivas Brothers’ Blend.

The Chivas Regal 12-year-old blended Scotch whisky is the most popular and bestselling expressions from the brand.

The Chivas Regal 12-year-old is the first and original Chivas Regal blend, and was rebranded after the end Prohibition in America, one of the key markets for the brand. It is distilled at the Strathisla Distillery at the Speyside, one of the oldest, continuously functioning distilleries located at the Highlands in Scotland since it was founded in 1786.

Chivas Regal 12 Alcohol Percentage

Like most Scotch whiskies, Chivas Regal carries an alcohol content of 40% ABV. It is a radiant, warm amber in color.

Chivas Regal 12 Awards Won

Over the years, it has racked up a string of prestigious awards and medals at competitions worldwide. Some of its most recent and noteworthy achievements include;

Gold for Blends under 12-year-old (2018) at The Scotch Whisky Masters (The Spirits Business)
Gold for Blends under 12-year-old (2015) at The Scotch Whisky Masters (The Spirits Business)
Gold at the International Wine and Spirits Challenge 2015.

It was even the whisky brand of choice of none other than Frank Sinatra, iconic singer and entertainer, and leader of the Las Vegas group of entertainers known as the Rat Pack.

Chivas Regal Whisky Price

Chivas Regal 12-year-old is a premium blended Scotch whisky. In India, the price of Chivas Regal 12-year-old Scotch whisky varies from territory to territory due to the variation in liquor taxation across Indian states and union territories. However, generally, it’s ranked at the top among must-try blended Scotch whisky brands priced under ₹3500.